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      Jivika Naturals

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      CUSTOMER CASE STUDY

      CUSTOMER. Jivika Naturals
      CASE STUDY NO. N-CS-202109-003
      BY Khaja Aziz Uddin
      DATE April 12, 2022
      VERSION 1.1
      With the help of Eunimart, we are now able to reach out to international customers who are deeply interested in their natural products. Such global exposure has brought new opportunities to our local communities and the increased sales have boosted the confidence in keeping on doing the good work.
      Eunimart’s unique tools and services coupled with our expert guidance at every step of the e-commerce journey have proven to be a big help in the success of Jivika Naturals.

      • Rahul Patel | Co-Founder Jivika Naturals April 2021
      Company / Brand
      • Jivika Naturals
      Introduction / Background
      • Jivika means the “source of life” and the Anahata Chakra in the logo means “heart”, which is the most important element as it is pure, clean and stainless. Founded in the year 2016 in Hyderabad. Run by individuals whose main aim is to promote good health and happiness, Jivika Naturals produces pure organic products.
      Digital Presence (Pre-Eunimart)
      • Present on Amazon.in
      Geographic Presence (Pre-Eunimart)
      • India
      Financials (Pre-Eunimart)
      • Monthly GMV – 350,000 INR
      • Headcount – 5 FTEs supporting ecommerce operations
      • Marketing costs – Approximately 5% of revenue
      • # of ecommerce SKUs – 2
      Challenges / Issues
      • Lack of knowledge about international marketplaces, including best practices and policies
      Solutions by Eunimart 
      Onboarding Date
      • August 2020
      International Expansion
      • Grew from 1 domestic channel to a presence in the USA, Nepal, and the southeast Asia region
      • Leveraging insights powered by Eunimart, identified the USA, SEA and Nepal as the right markets for their products and onboarded on Bonanza, Zifiti, Amazon UAE, Shopee Singapore, and Daraz Nepal
      Channel expansion
      • From 1 to 10 marketplaces, including Amazon IN, Flipkart, Bigbasket, 1mg, Bonanza, Zifiti, Amazon UAE, Daraz Nepal, and Shopee Singapore
      Omnichannel enablement
      • All ecommerce stores integrated on the Eunimart platform, enabling centralized management and operations
      Product catalog
      • SKU count grew from 2 to 30
      Supply chain & logistics
      • Managed user shipping (domestic and international) with improved costs.
      Inventory management
      • Achieved Prime status and enabled FBA on Amazon
      • Onboarded inventory stock to 2 warehouses to enable 2-day delivery in every locale
      Data and analytics
      • SEO analysis performed and optimizations implemented using Eunimart AI
      • Pricing analysis performed with Eunimart AI and pricing recommendations provided.

      *as at March  2022

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