Company / Brand |
|
Introduction / Background |
- It established its domestic brand Sage Koncpt in 2012 with a stand at an exhibition; we began providing customers with high quality products at affordable prices through various exhibitions.
- Sage Koncpt, a design-led brand for premium home accessories. This Indian enterprise is an offshoot of a 20years old family run business of precision engineering and handmade goods.
- At Sage Koncpt the products are handmade in materials like stainless steel, brass, aluminum and silver plated.
- And having a history of over 2 decades for précis handmade work, here at Sage Koncpt we deliver it and provide the best quality
|
Digital Presence (Pre-Eunimart) |
- Present on Amazon.in, Flipkart
|
Geographic Presence (Pre-Eunimart) |
|
Financials (Pre-Eunimart) |
- Monthly GMV – 100,000 INR
- Manpower cost – 10 People engaged in the eCommerce business
- Marketing Investment – 15% Investment
- # of SKUs – 50 SKU
|
Challenges / Issues |
- Limited traffic in domestic marketplaces
- Lack of understanding for cross border selling
- No presence in International Marketplaces
|
Solutions by Eunimart |
Onboarding Date |
|
International Expansion |
- Grew from 2 domestic channels to access 3 International Regions (USA, AUE and SEA)
|
Growth in Marketplaces |
- From 2 to 9 marketplaces. Amazon IN,Flipkart, Amazon AE, Amazon US, Amazon CA, Amazon UK, Bonanza, Zifiti,Shopee SG
|
Omni Channel |
- Ecommerce Marketplaces Integration on Unified Platform for Multichannel Ecommerce Management (Domestic & Crossborder)
|
Cataloguing |
- SKU count grew from 20 to 100
|
Account Health |
- Improved and maintained Good Account Health ratings in all Marketplaces.
|
Branded Tools |
- A+ Content is implemented in Amazon
- Amazon Brand store to be developed
|
Supply Chain & Logistics |
- Managed user shipping (domestic and international) with improved costs
|
Inventory Management |
- Achieved Prime status for seller
- FBA enabled
- Replicated into 1 warehouses
|
Data Science |
- SEO performed
- Data analysis was performed and pricing recommendations were provided.
- Customer segmentation and Geographic study to be performed.
|
Business Advisory / Expert Guidance |
- Advisory on GTM for Crossborder Selling
- Cross Border Account Management Consultation
- Advisory to go for region were demand of the products hight i.e SG and UEA
|
|