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      Exporting to Europe from India


      As the largest trading block globally, the European Union (EU) represents a sizable market for exporters. Exporting to Europe from India is a lucrative business, but it needs a lot of planning and patience.

      Exporting to Europe from India is not as difficult as you may think. There are many ways in which you can do this. One way is by using an export agency, which will help you through the process. The other way is by using an export broker who will be able to handle all the paperwork for you.

      How to get your business ready for exporting to Europe?

      There are many ways to get your business ready for export to Europe. You will want to start by ensuring your business is up and running efficiently. This can be done by creating a clear plan that outlines what tasks you will complete each day and how you will reach your goals. The next step would be setting up an efficient communication system so you can stay in touch with clients or customers while they’re away from home.

      Once these steps have been done, think about how you could improve your business processes and procedures to make them more efficient.

      After that, consider what type of products or services would be popular amongst Europeans and then create a marketing plan that promotes these items to potential customers abroad – this might include having a website translated into German, French, Spanish, etc.

      Leading Marketplaces in Europe You Can Sell on

      The European marketplace scene is here to stay. With a growing number of cross-border shoppers and e-commerce on the rise, you should consider selling your products on leading marketplaces in Europe.


      Fruugo is a leading marketplace that operates in most Europe and other countries. The marketplace aggregates products from merchants worldwide and gives consumers access to more than 30 million products.


      ASOS is one of the leading marketplaces in Europe, selling clothes and accessories to customers worldwide. ASOS is a truly global brand with a line of clothes and accessories for men and women. The company collaborates with other fashion brands and offers products from over 850 different companies.


      Flubit is an online marketplace in Europe that offers a wide range of products direct to consumers. The site also provides a shopping assistant tool that lets shoppers negotiate discounts with retailers.


      OnBuy is one of the leading marketplaces in Europe you can sell on. It has become a very popular marketplace in Europe, with more than 7 million products sold on the site. It is attracting about 1,500 new sellers every month.

      Amazon EU

      Amazon EU is a massive market that sellers can take advantage of if they want to expand their business. The potential for sales is enormous, and it can bring an increase in revenue for your business. The Amazon EU marketplaces cater to over 310 million consumers and have over two million active sellers across the seven marketplaces.

      Steps to Follow to Start Selling on Amazon Europe and Other Marketplaces

      If you have a product to sell but aren’t sure how to go about it, you’re not alone. Amazon allows sellers to provide their marketplace platform or use the one offered by Amazon. With just about any product sold online (like books, clothing, or electronics), you can list it for sale on Amazon.

      Secondly, sellers can also list their products on other marketplaces such as eBay and eBay UK (for those who live in the United Kingdom).

      Obtain an EORI ID

      The EORI is the unique identifier that allows companies to sell on Amazon and other marketplaces in Europe. It is a unique and secure identifier that must be provided to sell on Amazon, eBay, and other marketplaces in Europe.

      Determine Your Target Market, Appropriate Export Products, and Label Them

      To sell on Amazon Europe, you need to make sure that your products are labeled correctly and meet the requirements of each marketplace.

      The first step is to determine your target market and appropriate export products. It would be best to consider the pricing and the profit margin for each product. Then you need to assess your product’s HS code, which can be used to classify your product in different regions.

      Once you have determined the region and market for each product, prepping them for shipment is a must before delivering them to Amazon’s fulfillment centers.

      Finally, once your products are at the fulfillment center, Amazon will label them with barcodes to be identified easily.

      Register with the Marketplace You Want to Sell Your Products on

      To start selling on global sites, you need to register as a seller and provide information about your business. You may already have an account on one of these sites if you’ve been buying from Amazon as a customer.

      List your Product

      Amazon sellers can now list their products for sale on and other Amazon marketplaces, including,,, Amazon. It, and — giving them access to millions of new potential customers.

      Once there, scroll down until you see a box titled “Amazon Europe Listing Information” and click on it to expand it.

      You can now add your product specifics, such as price, weight, availability, and more.

      Configure Shipment and Delivery Processes

      You can use Amazon’s FBA program to ship products from existing fulfillment centers to Europe. Once products are in an international fulfillment center, Amazon will automatically handle customer orders from European marketplaces. 

      To ship your products across borders, you’ll need to send them to the relevant distribution centers via ocean or air freight (“inbound transport”) or use Amazon’s FBA prep services to ensure products meet the company’s requirements for size and labeling.

      Pricing and Payment 

      When you list your products on Amazon Europe, you can determine which currencies you want to display pricing and accept payment. For example, suppose you are a seller based in the United Kingdom and list products on Amazon Germany. In that case, you can choose to display prices and receive payment in euros or British pounds.

      Use SEO to Advertise Your Product

      Many tools can help you advertise your product on Amazon Europe. One of these tools is called SEO. This is a service that enables you to optimize your website so that it will be found by people searching for specific keywords related to what you’re offering. The more keywords used, the more likely someone will find your site when searching for those words.

      Customs, Tariffs, and Duties

      The EU customs union is a single market in which there are no customs duties or tariffs between member states and ordinary external taxes applied to goods from outside the EU.

      European countries charge customs duty on some goods imported from outside the European Union (EU). The rate of responsibility depends on the type of goods. There’s also excise duty on some goods such as alcohol, tobacco and energy products like petrol.

      Customs duties are charged in addition to VAT (Value Added Tax), calculated at the same rate as in the country you’re selling to.

      Start Selling on Online European Marketplaces Today

      Today, the world of e-commerce is more competitive than ever. With the continued rise of Amazon and its marketplace, more retailers are looking to online marketplaces to generate sales — especially in Europe.

      Online marketplaces are generally cost-effective ways for sellers to reach new customers in different parts of the world. They’re also a way to improve your product’s ranking on search engines since each listing you create results in a backlink that can generate additional traffic to your website.


      1. What documents are needed to export to the EU?

      Ans: The most important documents are:

      • Documentary proof of origin, normally used to apply a tariff preferential treatment.
      • Certificate confirming the special nature of the product.
      • Transport Document.
      • Commercial Invoice.
      • Customs Value Declaration.
      • Inspections Certificates (Health, Veterinary, Plant Health certificates)
      1. Which European country buys the most online?

      Ans: The United Kingdom. The country with the highest e-commerce penetration was the United Kingdom, with 87 percent of its people purchasing a good or service online.

      1. What is the most popular ecommerce platform in Europe?

      Ans: Although WooCommerce dominates global ecommerce with a 28% market share, Magento has snatched the lead in Europe, with 24.6% of ecommerce websites now integrating Magento. According to a Hivemind study, WooCommerce falls in second, with 19.8% of popular ecommerce websites now using this ecommerce platform.

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